What should a technical SEO audit include?
An audit should identify the defect, affected URLs and the check to repeat after a fix. A broken redirect on an old contact page and an overlong title have different priorities. Ask for a finding your developer can reproduce and a clear distinction between observed facts and estimated impact.
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Do AI assistants understand your business?
Ask about your business, service area and one specific offer. Record the answer, date and cited sources.
My site is indexed. Why does it get so few clicks?
Start with the queries that actually generate impressions. A page may appear for searches unrelated to its offer or rank too low to attract visits.
Why does Google show the wrong language?
Check that each version has its own address and that language links point back to one another.